How brokers in Seattle and beyond are incorporating TikTok into their business
TikTok has its share of controversy, but the numbers don’t lie, and with more than 1 billion users worldwide and 150 million in the United States, the social media app is on par with Instagram and...
View ArticleHow real estate marketing is evolving with Seattle’s housing climate
In a real estate market with limited inventory and higher interest rates, marketing creativity is often key for brokers to keep a foothold. Seattle Agent spoke with four brokers who are helping lead...
View ArticleTop Producer Software now offers lead generation
Social media is an increasingly useful tool for agents to generate new leads. Now, the real estate software provider Top Producer is launching a new product to help with the hunt: Social Connect, the...
View ArticleCompass launches new tool to help agents and team leaders track performance
Compass recently announced the start of its new Performance Tracker, designed to help agents track and analyze their business metrics. Performance Tracker integrates other products in the Compass tech...
View Article3D home tours, customization and other keys to reaching today’s...
One of the biggest hurdles facing residential builders is raising awareness of their projects among prospective buyers, according to Zillow’s recently released new-construction consumer housing trends...
View ArticleStrategies to maximize your real estate lead generation in 2024
The real estate industry in 2024 is more dynamic and digitally driven than ever before. For real estate professionals, mastering the art of lead generation is not just a skill but a necessity. In this...
View ArticleWhat to ask before investing in real estate leads
In the competitive world of real estate, leads are the lifeblood of any thriving business. Not all leads are created equal, though, and the decision to invest in them should be approached with both...
View ArticleHow to find real estate leads on Instagram
In this digital age, social media platforms, especially Instagram, have become invaluable tools for agents looking to expand their reach and generate leads. With its visual appeal and vast user base,...
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RE/MAX Co-Founder Dave Liniger: Embracing change is the key to long-term...
Charles Darwin has often been quoted as saying it’s the strongest who survive. But that’s not true; not only did Darwin not coin the phrase “survival of the fittest,” he argued against it. What he said...
View ArticleCoStar Group acquires 3D capture company Matterport
CoStar Group Inc., a global real estate information marketplace, will acquire Matterport, which pioneered the development of “digital twins”: the 3D capture method which can deliver photorealistic,...
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